3 Podcast Marketing Books of the Week

Podcast marketing allows you to communicate to a captive audience. In 2020 and with a pandemic going on, the easiest way to reach your consumers is through podcasts. Podcasts give the power to reach consumers to tell a story anywhere at any time. Podcasts are very intimate; the listener can pick up on your intonation, the emotion in your voice. 

How to Win Friends and Influence People by Dale Carnegie 

Summary: For more than sixty years the rock-solid, time-tested advice in this book has carried thousands of now-famous people up the ladder of success in their business and personal lives. Now this previously revised and updated bestseller is available in paperback to help you achieve your maximum potential. 


Podcasting Marketing Strategy: A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast by Daniel Rowles 

Summary: Learn how to manage a marketing podcast. This book is the complete guide to the podcast environment. It describes the importance of podcasting for business and explains why, uniquely, it has the highest level of consumer commitment than any other social media. This book offers accurate and measurable levels of allegiance that can only be dreamed of on other digital channels. 


Podcasting: How to Start a Podcast and Create a Profitable Podcasting Business by Amanda Mayo 

Summary: Thinking about starting your own podcast? Learn how to manage and utilize how a podcast can be a useful tool for your business. Learn how to make your guests comfortable and how to build listener loyalty and grow your audiences. Podcasts will help you understand there are four crucial steps to make your business successful. Read the book to know how to leverage social media for marketing and where to spend your ad money. 


If the podcast topic doesn’t interest you, you have the power to skip through and move on to the next one. The best part about podcasts is that they are free and most are available via many different apps. The best way to relax your brain is to listen to a podcast. You should chime into our weekly podcasts “How I Met Your Digital Marketer Podcast”.

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